About Be 100 Club

A fuller life begins with an honest look at this one.

Maurice Howell founded Be 100 Club around a human-sized invitation: show up with what you have, tell the truth about where you are, and choose what happens next.

Maurice Howell · Founder

A practical invitation, delivered with warmth.

Be 100 Club makes room for two truths at once: you can meet yourself with compassion, and you can still take responsibility for your next move.

Maurice brings that balance to coaching and speaking—clear enough to be useful, human enough to be honest, and always centered on the choices a person can actually make.

The philosophy

Live 100. Give 100. Be 100.

These are not demands for constant output. They are prompts for presence, contribution, and integrity.
Live

Participate in the life you have.

Notice what is here instead of waiting for perfect conditions.

Give

Offer what is honest and sustainable.

Contribute with care, without confusing depletion for devotion.

Be

Let your choices match your values.

Build trust with yourself through the actions only you can take.

What the work feels like

See the person. Tell the truth with care. Build trust through consistency.

There is room to pause, question the old script, and be specific about what comes next. There is no performance of perfection required.
  • Curiosity before assumption
  • Accountability without humiliation
  • Encouragement that still respects the truth
  • Practical action over temporary hype
Maurice Howell sits beside a sculptural chair in a wood-paneled interior.
Being 100 is not about having every answer. It is about being honest enough to choose your next one.

Being 100 is not about being perfect. It is the choice to participate in your life honestly, wholeheartedly, and one next move at a time.

Your next right move

Bring your whole self. Start with one honest conversation.

If the Be 100 approach feels like the kind of support you need, the next step is a conversation about fit.